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The biggest (and best) EOFY sales happening right now

Tax time just got a whole lot better!
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When it comes to scoring a bargain in Australia, few events rival the End of Financial Year sales. Whether you’re eyeing a new TV, need to replace a tired fridge, or just want to refresh your winter wardrobe, the 2025 EOFY sales are shaping up to be one of the biggest shopping moments of the year.

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Running from early June through to June 30, EOFY sales are the perfect time to save big before tax time. Major retailers like The Good Guys, Amazon and Myer are already dropping prices on popular items, from smart TVs and laptops to cookware and cosy knits.

To help you navigate the sea of offers, we’ve rounded up the very best EOFY deals to shop right now. Whether you’re a savvy bargain hunter or just want to tick a few things off your wishlist, this guide is your go-to for shopping smart this season.

Ready to dive in? Let’s break down the top end of financial year sales across Australia – and help you make the most of this money-saving moment.

Jump to the best EOFY deals:

Best EOFY deals for fashion in 2025

  • City Chic: Take a further 30% off during the Last Chance Sale, with new + further markdowns added
  • Myer: Up to 50% off Women, Men, Home, Kids, Toys and more
  • The Iconic: Up to 60% off happening now
  • The Oodie: Up to 50% off sitewide
  • H&M: Up to 50% off happening now
  • General Pants: Up to 60% off a huge range of styles
  • Sussan: All sale items now $50 and under for a limited time
  • Bassike: Save up to 50% off in the end of season sale
  • Forever New: Take a further 20% off sale with code TAF20 at checkout. Plus, enjoy up to 50% off during the End of Season Sale
  • Kathmandu: Up to 50% off Kathmandu branded gear
  • David Jones: 20-30% off selected full-priced new season fashion, plus 20-50% off selected already reduced fashion and more
  • Rebecca Vallance: Up to 50% off in end of season sale
  • Aje: Take a further 20% off happening now
  • Cotton On: Up to 50% off original prices
  • Sheike: 25% off knitwear happening now
  • Marais: Up to 50% off cult designer brands like Maison Margiela, Rick Owens and LOEWE
  • Country Road: Take a further 20% off already reduced prices
  • Target: Up to 30% off selected clothing
  • Witchery: Up to 50% off during EOFY sale
  • Calvin Klein: Up to 50% off sitewide
  • Bonds: 40% off storewide
  • Camilla: Take an extra 25% off selected sale
  • Factorie: Up to 50% off happening now
  • Rebel Sport: 25% off selected full price clothing
City Chic Instinct Maxi Wrap Dress - print

City Chic Instinct Maxi Wrap Dress
$60 $149.95

The Oodie hooded blanket in navy colour

Oodie Hooded Blanket
$59 $89

Women's Winterburn Down Parka - Black

Kathmandu Winterburn Down Parka
$287.99 $479.98

Witchery Fluffy V Neck Knit in truffle marle colour

Witchery Fluffy V Neck Knit
$99.95 $229

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Best EOFY deals for beauty in 2025

  • Adore Beauty: Up to 50% off clearance products until June 30
  • Sephora: Save up to 50% on selected items
  • Dyson: Save up to 50% on selected hair care
  • Shaver Shop: Up to 75 per cent off best-selling tools, shaving supplies, electric toothbrushes and more
  • ghd: Up to 25% off during Winter Sale
  • David Jones: Up to 50% off selected items
  • Esmi: Up to 50% off until June 30
  • Murad: Save up to 76% on bestsellers. Plus, grab the $330 mystery box worth $1,489
  • Lash Therapy: 50% off everything until June 30
  • Aerre: Up to 30% off + free shipping. Sign up for exclusive SMS-only deals
  • Priceline: Flash Fragrance Sale happening now until June 9
  • Ella Bache: Save up to 50% off
  • tbh Skincare: Up to 40% off sitewide
  • Boost Lab: Save up to 35% and score free gifts when you spend
  • SSSHair: Score up to 85% off professional hair tools and products until June 30. Founded by celebrity stylist Anthony Nader
  • Naked Sundays: Up to 50% off in the EOFY Glow Up Sale – their biggest (and only) sale of the season
  • INIKA Organic: 30% off sitewide (excludes serum foundation, bundles, clearance and gift cards) until June 30
  • La Roche-Posay: Save 20% off skincare sets
  • Aerre: Try three+ scents, get up to 25% off
  • Murad: Save up to 76% on your best loved skincare essentials during the EOFYeah sale
  • Deia Cosmetics: 25% off bundles including the Discover DEIA and DEIA All The Way kits
  • Swiish: 20% off storewide plus a free mystery gift on orders over $69
  • Summer Skin: 30% off sitewide from June 25 at 7:30pm (ACST)
Dyson Airwrap multi-styler​ and dryer Complete Long in bright nickel/rich copper colour

Dyson Airwrap Complete Long
$599 $849

Giorgio Armani Luminous Silk Foundation

Giorgio Armani Luminous Silk Foundation
$96 $120

ghd Duet Blowdry hair dryer brush in galactic lilac

ghd Duet Blowdry Hair Dryer
$453.75 $605

Foreo BEAR Microcurrent Facial Toning Device in mint colour

FOREO Bear Facial Toning Device
$299 $549

Best EOFY deals for furniture, homewares and mattresses in 2025

  • Koala: Up to 30% off sitewide during the EOFY sale – including mattresses, sofa beds, bed bases and more
  • Emma Sleep: Up to 55% off award-winning premium sleep products
  • MCM House: Save 25 to 50% off furniture, lighting, dining and more during the Epic Clearance sale
  • Pillow Talk: Up to 40% off sitewide
  • Bonny: Take $50 off every doona in the range, including the viral Winter, Summer and All Rounder styles (June 21-30)
  • Ecosa: Up to 35% off sitewide until June 29
  • Sleep Republic: 15% off sitewide
  • Yinahla: 25% off mattresses
  • Mocka: Up to 50% off during the EOFY sale
  • Temple & Webster: Up to 50% off during the EOFY sale
  • Fazeek: Take 30% off almost everything sitewide during the brand’s Mid-Year Sale starting Tuesday 10 June. Available online for a limited time
  • Eco Kids: $100 off mattresses
  • Eva: Biggest sale of the year happening now
  • Ergoflex: Big savings starting from June 6
  • No.22 Home: Up to 25% off sitewide
  • Sheridan Outlet: Huge deals under $199
  • Freedom: Save up to 60% on mattresses and up to 40% on homewares, sofas and furniture
  • Linen House: Enjoy up to 60% off bedding, bathroom, living and more
  • Fantastic Furniture: Over 5,000 products on sale now
  • Koh: Up to 50% off during the EOFY sale
  • Castlery: Up to $600 off storewide
  • Baccarat: Save up to 70% off RRP, plus spend and save and get an extra 20% off selected items when you spend $179+
  • Lounge Lovers: 20-50% off storewide
  • Sheet Society: 20-50% off select styles during the Sweet Dreams sale
  • Aura Home: Up to 50% off happening now
  • Miss Amara: Up to 50% of sitewide during rug sale
  • I Love Linen: Enjoy up to 40% off storewide
  • Homary: Up to 70% off during stocktake sale
  • Luxo Living: 15% off everything, including sale items using code EOFYSAVINGS
  • Sleeping Giant: Up to 50% off absolutely everything during the Mid Year Mega Sale
Hilton Hotel & Home Superior 500gsm Microfibre Quilt

Hilton Hotel & Home Superior Quilt
$125 $209

Koala Luxe Mattress

Koala Luxe Queen Mattress
$1673 $2390

Ecosa Pillow

Ecosa Pillow
$120 $150

Hoxton Room Sade Walking Pad in black

Hoxton Room Sade Walking Pad
$259.99 $319.99

Best EOFY deals for activewear in 2025

  • LSKD: Save more than 50% off sitewide
  • P.E Nation: Spend $100 and save 20% using code SAVE20; spend $200 and save 30% using code SAVE30; and spend $400 and save 40% using code SAVE40
  • Lorna Jane: Up to 40% off selected styles happening now
  • Aje Athletica: Take a further 20% off sale
  • Adidas: 40% off, plus an extra 10% off using code SHOPBACK
  • Reebok: Up to 50% off during the end of season sale
  • Under Armour: Up to 30% off until June 26
  • Puma: Save up to 50% during the End of Season Sale, running now until June 30
  • Decathlon: Up to 40% off selected winter gear
  • The Iconic: Up to 60% off happening now
  • Kathmandu: Up to 50% off Kathmandu branded gear
  • Rebel Sport: 25% off selected full price clothing
  • Stylerunner: Up to 50% off selected styles
  • Nimble Activewear: Save up to 50% on selected styles during the EOFY sale from June 18
Lululemon Fast and Free High-Rise Tight 28" 7 pocket

Lululemon Fast and Free high-rise tights
$119 $149

LSKD Rep Ultra High-Rise 9" Short Pockets in pink

LSKD Rep Ultra High Rise 9″ Shorts
$39 $80

Lorna Jane Lotus Phone Pocket Ankle Biter Leggings in black

Lorna Jane Phone Pocket Lotus Leggings
$60 $100 (applied at checkout)

Puma EVOSTRIPE Women's Full-Zip Hoodie

Puma EVOSTRIPE full-zip hoodie
$72 $120

Best EOFY deals for travel and luggage in 2025

  • American Tourister: Up to 50% off during Mid Year Sale
  • Antler: Save up to 50% off happening now
  • Samsonite: 40% off sitewide during the Stocktake Sale
  • Myer: Up to 50% off popular luggage brands like Delsey, Antler, American Tourister, Samsonite, Kadi and more
  • Strand: Up to 50% off luggage from brands such as Antler, Flylite, Nere, American Tourister and more
  • Flight Centre: Save up to 50% in the Big Red Sale
  • David Jones: Up to 50% off selected luggage from brands like Samsonite, American Tourister, Delsey and more
  • Temple & Webster: Up to 50% off suitcases and luggage
  • The Iconic: Mid-year sales on travel and luggage brands, including Samsonite, Kathmandu, Stanley, American Tourister, Nere and more
  • Klook: up to 20% off travel experiences across popular spots like Japan, Bali, the USA, Australia and more. From theme park passes to local tours and activities, there are plenty of ways to save – plus, selected eSIMs are up to 50% off until June 8
  • Celebrity Cruises: From June 3 to 30, you can save up to $700 on select cruises of three nights or more, with 75% off the second guest when sharing a room. The offer spans destinations like Australia, New Zealand, Japan, South Korea and the Mediterranean – with standout itineraries including the Great Barrier Reef, New Zealand’s coastlines and wine cruises through South Australia
  • Inspiring Vacations: Last-minute tour deals live until June 13
  • Wendy Wu Tours: Save up to $4000 per couple for over 1050 dates in 2025, 2026 and 2027
Antler Large Luggage In Dune Yellow - Icon Stripe

Antler Large Suitcase
$199.50 $399

American Tourister Curio 2 suitcase in Dahlia colour

American Tourister Curio 2 carry-on
$132.50 $265

Samsonite C-Lite SUITCASE 55CM EXPANDABLE LIMITED EDITION

Samsonite small expandable suitcase
$449 $749

Kathmandu Hybrid Trolley v5 - 70L - black

Kathmandu Hybrid Trolley v5
$239.99 $399.98

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Best EOFY deals for tech and appliances in 2025

  • Dyson: Save up to 50% on selected vacuum cleaners, purifiers and hair care
  • Roborock: Up to $500 off select robot vacuums until June 11; save $600 on the Qrevo EdgeC from June 5-25
  • Myer: Major markdowns on air fryers, vacuums, hair tools, headphones, food processors and more
  • Dreame: Save $400 on the Z10 Station (until June 30), $500 off the X50 Ultra from June 11, plus more deals from June 18
  • The Good Guys: Discounts on laptops, phones, TVs, kitchen appliances, air purifiers and more
  • Ecovacs: Enjoy up to 47% off select DEEBOT robot vacuums during EOFY sales
  • Ninja Kitchen: Get up to 40 per cent off sitewide, plus a free Ninja Blast portable blender on every order over $500
  • Our Place: Save up to 33% sitewide on cookware, appliances, tools and tableware until July 1
  • Sennheiser: Up to 50% off a wide range of industry-leading headphones, earphones, soundbars and hearing solutions until July 2
  • Samsung: Save big during EOFY with up to 40% off selected products including smartphones, TVs, tablets, appliances and more. Offers available from now until early July, with select categories rotating across the sale period
  • Belkin: Save 30% on all audio products including the new SoundForm Isolate and SoundForm Surround headphones from June 17-30
  • Nespresso: Save 30% on select machines and 25% on accessories from June 4-25
  • KitchenAid: Save up to 30% off during EOFY sale
  • LG: Up to 30% off appliances including washing machines, fridges, vacuums and ovens. Highlights include the Series 9 12kg Washer from $999 (was $1,599), CordZero Handstick Vacuum for $249 (was $399) and InstaView Pyro Oven down to $999 (was $1,499)
  • Hexclad: Up to 43% off premium hybrid cookware plus free gifts with selected sets
  • De’Longhi: Up to 30% off and bonus gift packs on select coffee machines from June 9-30
  • Crumble Cookware: Take an extra 10–15% off when you spend $250 or more during the EOFY sale (ends July 1)
  • Shark Australia: Big savings coming soon on cordless and corded vacuums, steam mops and carpet cleaners
  • Tineco: Save up to 38% on top-rated wet and dry floor cleaners and the new Carpet One Cruiser during EOFY sales. Offers run from June 5-18 and June 26-July 2 via The Good Guys, Bing Lee and more
  • Kogan: Up to 65% off a wide range including appliances, tools, TVs, tech and furniture
  • Bing Lee: Save on coffee machines, TVs, air fryers, blenders, vacuums and other top appliances
  • Kitchen Warehouse: Up to 60% off RRP during the Mid Year Sale
  • Designer Appliances: Unmissable offers on luxury brands
  • Lenovo: Save big on selected PCs from ThinkPad, Yoga, Legion, IdeaPad and more during the Unmissable EOFY Sale
  • Betta Home Living: Huge early savings happening now
  • Circuit: Save up to 57% on smart cutting machines and heat presses during the EOFY sale at Big W and more until July 2
Roborock QRevo Edge C Robotic Vacuum

Roborock QRevo Edge C Robotic Vacuum
$1599 $2199

KitchenAid Artisan Stand Mixer in Butter

KitchenAid Stand Mixer
$779 $1049

Dyson Gen5detect Complete vacuum

Dyson Dyson Gen5detect Complete
$999 $1599

Garmin Lily 2 Watch -Cream Gold with Coconut Silicone Band

Garmin Lily 2 Smart Watch
$364.65 $429

Best EOFY deals for jewellery, bags, shoes and accessories in 2025

  • Nine West: 40% off storewide until June 29, plus take an extra 50% off markdowns. From June 30 to July 7, get $50 off full-price winter shoes and 40% off full-price boots (excludes new spring arrivals)
  • David Jones: Take an extra 20-50% off selected already reduced fashion, shoes, accessories and more
  • Jo Mercer: Up to 50% off during end of season sale
  • Oroton: Up to 40% off the Oroton Sale
  • Ugg Express: Score up to 80% off during the EOFY clearance sale from June 2-30. Shop winter essentials like slippers, moccasins and boots
  • Hype DC: Up to 50% off selected shoe styles
  • Shiels: 50-70% off all jewellery under $3000 and 20-50% off all watches during their Half Yearly Sale
  • Puma: Save up to 50% during the End of Season Sale, running now until June 30
  • Coach: Up to 50% off select styles, online and in stores
  • Crocs: Up to 50% off, plus 2 for $110 Classic Clogs from June 6-15
  • NET-A-PORTER: Up to 50% off happening now
  • EMU: Up to 50% off footwear and accessories for women, men and kids, plus free shipping on all orders
  • Elka Collective: Up to 40% off sale happening now
  • Bassike: Enjoy up to 50% off
  • Hush Puppies: Enjoy sale styles up to 60% off during the end of season sale
  • Cosette: Mid-year sale happening now
  • Kate Spade: Up to 50% off sale styles
  • Rebel Sport: Up to 50% off selected footwear and more
  • Dune London: Enjoy 40% off storewide during the End of Season Sale until June 29, with an extra 50% off markdowns online and in-store. From June 30 to July 7, take $50 off full-price winter shoes and 40% off boots (excludes new spring arrivals)
  • Lacoste: Save up to 50% before stock disappears
  • Vans: Up to 40% off selected styles during the Mid Season sale
  • Platypus Shoes: Save big on a range of shoes
  • Francesca: 50% off Warehouse Exclusive Collection – 5pm to 10pm only on June 18
Ugg Express AUSTRALIAN SHEPHERD UGG Boots Sheepskin Wool Short Classic Suede

Australian Shepherd Ugg Boots
$84 $210

Coach Mira Shoulder Bag
in chalk colour

Coach Mira Shoulder Bag
$435 $725

Nine West Nayli Knee High Boots in Black Suede

Nine West Nayli Knee High Boots
$149.97 $249.95

Skechers Uno Stand On Air Sneaker in White

Skechers Uno Stand On Air Sneakers
$99 $159.99

Best EOFY deals for lifestyle, health and wellness in 2025

  • Smilie: Up to 60% off with a 30-day money back guarantee
  • Casetify – From June 19 to July 2, get 15% off when you buy one item, or 20% off iPhone 15 cases and below with code EOFY25
  • VetSupply: 5% off sitewide from June 24-30
  • Otterbox: 20% off sitewide from June 24-30
  • Ancestry: EOFY deals running from June 24-July 5
  • Therabody: EOFY Sale from June 6 to July 3 with up to 50% off popular devices including Theragun PRO Plus ($699, 22% off), Theragun Mini 2 ($179, 49% off), TheraFace Mask ($699, 22% off) and Smart Goggles 1st Gen ($144, 50% off)
Smilie EOFY Super Bundle

Smilie EOFY Super Bundle
$149 $347

TheraFace Mask - LED

TheraFace Mask
$699 $899

Ancestry DNA Activation Kit

Ancestry DNA Activation Kit
$90 $129 (use code ORIGIN30 at checkout)

Theragun Elite 5TH GEN

TheraGun Elite – 5th Gen
$375 $599

What are the EOFY sales?

EOFY stands for End of Financial Year, a key retail period in Australia when stores slash prices to clear out stock before the new financial year starts on July 1. It’s one of the biggest sale events of the year, covering everything from tech and fashion to homewares and more. Whether you’re after a new gadget, wardrobe refresh, or home upgrade, EOFY sales are the perfect chance to grab quality items at much lower prices.

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When do the EOFY sales start and end?

EOFY sales usually happen throughout June, sometimes starting late May and running into early July. Retailers want to clear stock before the financial year ends on June 30, so that’s when you’ll see the biggest and best bargains pop up!

What is the biggest sale of the year in Australia?

EOFY sales are often considered Australia’s biggest retail event. That’s because a wide range of retailers – from fashion and homewares to tech and appliances – offer significant discounts over several weeks. The scale and variety make EOFY a prime time for shoppers to save across many categories.

Is EOFY or Black Friday better?

Both have their perks! EOFY sales are classic for Aussie shoppers looking for deals on everything from appliances to furniture, and they usually run for weeks. Black Friday is flashier and often focuses more on tech and online shopping with intense one-day deals. If you’re after a broader range of bargains, EOFY might edge it, but if you love fast, big discounts on gadgets, Black Friday’s a winner.

What is the best month for sales?

June takes the gold medal thanks to EOFY, but January runs a close second with post-Christmas clearances and new year fresh-start vibes. November’s also become a heavy hitter with Black Friday and pre-Christmas sales.

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Really though, savvy shoppers know that end-of-season clearances happen year-round – think March for summer gear and September for winter clothes. The trick is knowing when retailers typically refresh their ranges in your favourite categories.

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