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Key lessons for success from female founder Sam White

Plus the empowering partnership driving her business forward.

In a male-dominated industry, Sam White has emerged as a powerhouse, not only for building successful businesses but also for championing change.

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Sam is the CEO of Stella Insurance, and her inspiring entrepreneurial journey spans over two decades, with her experiences shaping her approach to leadership, innovation and equality.

Through partnerships like the one with FIGUR and Jules Robinson, she continues to empower women in new ways. Keep reading for our exclusive interview, where Sam shares the key lessons she’s learned on the road to success. Then scroll to the end for details on how you can enjoy a free FIGUR ULTIMATE shapewear* with every new comprehensive car insurance policy purchase from Stella. Offer ends 25 Nov 2024.

AWW: What’s one lesson you believe is essential for entrepreneurial success?

Sam White: Every successful business has had failures. Understanding that failure is part of the journey is crucial. It takes a hell of a lot of energy to be successful, and you don’t have spare energy to drain by focusing on your failures. When you get a win, swim in it and fill that tank.

How important is it to build a strong team?

I cannot stress this enough: you cannot and should not do it all yourself. Surrounding yourself with equally talented and ambitious people is essential. You have to trust people, but you also have to accept that there are a thousand different ways that something can come into life and form that will all work, and that your way doesn’t have to be the only way.

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Can you share an example of how partnerships have empowered your business?

It’s extremely true that I am, so obviously, who I am and what I’m about. That I will only pull into my sphere people that actually like that and engage with that. Collaborations with like-minded brands and founders allow me to build a supportive community that shares my vision and values.

How does the partnership with FIGUR reflect Stella’s mission? 

We are reshaping the world, one policy at a time. Stella is proud to collaborate with FIGUR by Jules, a female-led Aussie brand created to support women of all shapes and sizes. This partnership allows us to come together as two female-founded brands with aligned missions, celebrating women of all backgrounds and empowering them through award-winning cover^ and support.

Stella founder Sam White, left, and Jules Robinson.

What do you believe is still missing in the industry?

I was dismayed at the lack of voice women had, both in product design and experience and in the power seats around the boardroom table. It’s crucial to amplify women’s voices in financial services, as they provide valuable perspectives that can lead to more inclusive and effective solutions.

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What advice would you give to women who want to start their own business?

You have to trust people, but you also have to accept that there are a thousand different ways that something can come into life and form that will all work. Being open to collaboration and diverse approaches is vital. Surround yourself with equally talented and ambitious people who are as excited about your business as you are.

Looking ahead, what are your next goals for Stella Insurance?

Our plan is to change the game, full stop.

Stella Insurance’s commitment to empowering women extends beyond their services. In an exciting partnership with FIGUR, customers who take out a new Stella Comprehensive Car Insurance policy can receive a free gift from a selection of FIGUR ULTIMATE shapewear range. This collaboration represents two female-founded brands coming together to uplift women, showcasing their commitment to fostering body confidence and empowerment.

Enjoy a free gift from FIGUR with every new Stella Comprehensive Car Insurance policy purchase.

To celebrate the partnership, when you sign up for a new Stella Comprehensive Car Insurance policy by 25 Nov 2024, you can choose a complimentary FIGUR ULTIMATE shapewear shorts, skirt or mini skirt (worth RRP $129+).

Enter code FIGUR24 at online checkout when purchasing a new Stella Comprehensive Car insurance policy.

Offer ends 25 November 2024 (AEDT). Eligible customers will receive a unique link after 30 days from the commencement date of their active and valid policy,  and must redeem the gift on FIGUR website via the unique link by 25 January 2025. While stocks last. T&Cs apply*.

Stella and FIGUR by Jules are for women reshaping the world. Get a car insurance quick quote.

Stella x FIGUR Partnership – a gift for you!

*Underwriting criteria, policy terms and conditions, limits, sub-limits and exclusions apply. Promotional Ts&Cs apply. The ‘Complimentary choice of FIGUR ULTIMATE shapewear item’ offer is available from 25/07/2024 (AEST) – 25/11/2024 (AEDT) by purchasing a new Stella Comprehensive Car Insurance policy and applying code FIGUR24 at online checkout. Not to be used in conjunction with any other offer. Limit of one gift redemption per customer. Eligible customers must hold their policy for at least 30 days after which they will receive an email with a unique link to redeem the free shapewear item. Eligible customers can only select one of the items available, as listed on FIGUR website via the unique link: ULTIMATE Shaping Shorts, ULTIMATE Shaping Skirt, or ULTIMATE Shaping Mini Skirt, and check out. The gift must be redeemed by 25/01/2025 (AEDT). While stocks last. Cannot be refunded for cash. Exchange available only in accordance with the FIGUR Exchange Policy . Standard shipping cost (within Australia) is included. See FIGUR shipping policy here . For more details, please visit www.stellainsurance.com.au/figur or read full T&Cs here.

Any advice provided in any of our materials is of a general nature only and does not take into consideration your objectives, financial situation, or needs. To decide if this product is right for you, you should read the Product Disclosure Statement (PDS) and the Target Market Determination (TMD) available at www.stellainsurance.com.au . Stella Comprehensive Car Insurance is distributed by Stella Underwriting Pty Ltd (Stella) (ABN 72 633 811 319) as an Authorised Representative (AR No 001282046) of Virginia Surety Company, Inc. (ARBN 080 339 957, AFSL 245579), who is the insurance issuer.

^WeMoney Insurance Awards 2024: Winner – Car Insurer of the Year – Back-to-back (3 years).

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